emilia.shend@gmail.com
Contacts
Curriculum that scales. Tools teachers actually use.
I help schools build effective curriculum frameworks and educational products. I also assist teachers in running calmer, more effective lessons through training and practical classroom tools.
For Schools & EdTech For Teachers
Manage cookies
We use essential cookies to make this website work properly. With your permission, we also use analytics cookies. Read our Cookie Policy. You can manage your preferences at any time.
Manage cookies
Cookie Settings
Cookies necessary for the correct operation of the site are always enabled.
Other cookies are configurable.
Essential cookies
Always On. These cookies are essential so that you can use the website and use its functions. They cannot be turned off. They're set in response to requests made by you, such as setting your privacy preferences, logging in or filling in forms.
Analytics cookies
Disabled
These cookies collect information to help us understand how our Websites are being used or how effective our marketing campaigns are, or to help us customise our Websites for you. See a list of the analytics cookies we use here.
Confirm
Teacher First Aid

Calm classrooms are built in small moments.

These are effective micro-interventions and teacher language for real classroom situations, designed to work quickly and feel emotionally safe.


Try for Free:

  • 5 sample cards
  • a mini Quick Start guide
Get free cards
I turn learning goals into systems teachers can deliver calmly, consistently, and with real evidence of progress.

What Clients Say

Alyona
Online Language School, Russia
Working with Emilia changed the way our lessons run. We didn’t have one shared structure, and once we started hiring more teachers, quality depended on the person. Emilia built a training and QA system that made delivery consistent across the team. Teacher retention improved, lesson quality stabilised, and students stopped dropping off.
Esther
International School, Netherlands
We are an international school and none of the well-known curricula worked for our students. We needed to teach English at first-language level, but English wasn’t their first language. Emilia and her team developed a merged curriculum with the full materials pack, including textbooks, and then built a teacher course so implementation was smooth and aligned. Our English results improved significantly after that.
Elena
Higher School of Economics, Russia
Emilia designed and delivered a Continuing Professional Development (CPD) course for our university, a qualification enhancement programme for teachers who wanted to progress professionally and teach in more complex settings. The course (‘From Educator to Corporate Trainer’) gives teachers a real structure for teaching Business English in corporate environments, and it includes practical guidance on using AI tools without losing methodology. It has been running for several years, and we keep seeing the same outcome: teachers leave with a clear framework, better lesson logic, and much stronger confidence in real corporate delivery.
Choose Your Path
Ways to work together.
Schools & EdTech
Practical workshops and short courses that help teachers implement curriculum confidently without authoritarian methods.

What you get:

  • Frameworks + progression (scope & sequence)
  • Rubrics + assessment architecture
  • Teacher guides + QA workflow

Best fit if:

you already have materials but delivery is inconsistent, or you’re building a new program and want a scalable foundation.

Learn more
Teacher Training
Practical workshops and short courses that help teachers implement curriculum confidently without authoritarian methods.

What you get:

  • Calm classroom routines (transitions, attention)
  • De-escalation + restore/repair
  • Implementation + rubric calibration

Best fit if:

you want consistent teaching quality across your team, smoother classroom management, or stronger assessment consistency.

Learn more
Teacher First Aid
A practical deck of classroom micro-interventions: each card gives “when to use”, “what to do”, and “what to say” in 30 seconds to 3 minutes.

What you get:

  • Print-ready deck (instant download)
  • Free 5-card starter pack + mini methodology guide
  • School/team licensing available

Best fit if:

you want less teacher burnout, faster regrouping, and more effective lessons with less emotional cost.

Learn more
About Me
I’m Emilia Shend, a Curriculum Developer and Teacher Trainer with 11+ years in education. I build curriculum as a product system, so delivery does not depend on individual teachers and founders do not have to micromanage quality.

I design the learning architecture, progression, and assessment logic, and I also produce the classroom-ready materials teachers actually use: workbooks, slides, teacher guides, templates, and QA workflows.

I work across K–12, higher education, and corporate learning, and I integrate AI tools to speed up design while keeping standards high.
Book a call
International Experience
Netherlands · England · USA · Dubai · Belgium · Russia · Israel
What I Build For Schools
From curriculum strategy to classroom-ready resources: I design the framework and produce the full set of materials teachers need to teach consistently across grades and campuses.
  • Framework & Outcomes
    Clear learning goals and skill definitions that align with your standards and context.
  • Lesson Presentations (PPT)
    Teacher-friendly slide decks that guide the lesson flow and reduce prep time.
  • Progression & Scope
    A progression map across grades/levels/terms, so learning builds logically and gaps disappear.
  • Assessment & Rubrics
    Assessments, success criteria, and rubrics that make progress measurable and grading consistent.
  • Classroom Materials
    Textbooks, workbooks, printable packs, and classroom-ready activities structured, consistent and designed according to your brand.
  • Teacher Guides & Training
    Teacher guides, onboarding, courses and workshops so the curriculum is implemented the same way across classrooms.
Book a call
Teacher Training
That Changes Classroom Practice
Workshops and short courses that help teacher teams implement curriculum confidently, with routines that work in real classrooms.
Classroom-ready toolkit
Teachers leave with ready-to-use routines, scripts, and structures, not just theory. Designed to be used immediately.
Modern classroom management
Practical tools for transitions, regrouping, co-regulation, and de-escalation, without authoritarian classroom management.
Implementation systems
Shared language, routines and approaches so teaching becomes consistent across classrooms, not dependent on individual style.
Sustainable change
Optional micro-tasks and reflection tools between sessions, plus a clear rollout plan for real implementation.
Teacher Training Formats
Practical training that changes day-to-day classroom practice and gives teams shared routines, language, and implementation tools.
Online workshop
from
€349
90 minutes
  • — For fast alignment and practical routines teachers can use the same day
  • — Includes slides + a short teacher handout
  • — Best for one team / one focus (transitions, attention, de-escalation)
Half-day training
from
€699
3 hours
  • — More practice time, more classroom scenarios, more team consistency
  • — Includes scripts, routines, and an implementation plan
  • — Best when you want adoption, not just inspiration
Full-day training
from
€1,199
6 hours
  • — Deep practice + calibration across a team (same language, same standards)
  • — Includes a team implementation plan and follow-up structure
  • — Best for whole-school rollout or multi-class consistency
Book a call
Teacher First Aid
A deck for the moments that usually steal your lesson.
Regroup & Refocus
When attention is gone and everyone is doing their own thing, these cards help you bring the class back quickly without raising your voice.

Pick the classroom moment.

Run one micro-intervention.

Return to learning.

Emotional First Aid
When a child melts down or completely shuts off, these cards give you a simple step by step way to support them and keep the rest of the class learning.
Body & Brain Breaks
When the energy is too high or too low, these cards give you quick movement and sensory resets so the group can come back to a calm learning state.
Restorative & Repair Language
When conflict happens and you are thinking “what now”, these cards give you calm repair steps and teacher language that helps you return to learning.
Trust & Connection
When the group feels disconnected or cold, use these routines to create connection quickly and set a calmer tone for learning.
Learn more

Free starter pack includes 5 cards and a mini methodology guide.

Selected Work
A few examples of curriculum and product work.
Curriculum System (Grades 0–8)
A full curriculum system built to scale across grades, teachers, and campuses.
Modular Business English Framework
A modular Business English framework from A1 to C1, built to adapt to job roles while keeping progression and assessment consistent.
AI for Teachers (University Course)
A university teacher-training course that helps educators use AI to design learning faster, without losing quality.
More products
How I Work
Intake and scope
We start with a short diagnostic. You share what exists today and what is not working, and we define the goal, constraints, timeline, and decision rules. This is where scope becomes concrete, so you know exactly what will be built and what “done” means.
Curriculum architecture
I design the system first. Outcomes, progression, module structure, and assessment logic are mapped before we produce content, because this is what makes quality repeatable across teachers, cohorts, and campuses.
Model module (proof before scale)
I build one model module or sample unit end to end. This becomes the reference point for style, lesson flow, material format, and quality level, so scaling is fast and consistent instead of chaotic.
Materials production
Then I produce the full set of classroom-ready resources teachers actually use. Depending on the project, this includes workbooks, slide decks, lesson plans, teacher guides, printables, tasks, and assessment packs with rubrics and success criteria.
QA and systemisation
I introduce a quality system so you do not have to micromanage. You get templates, checklists, naming conventions, and versioning rules, plus clear standards for what “good” looks like across the programme.
Handover and implementation
We finish with a clean handover so your team can run the programme. If needed, I support implementation through teacher onboarding, training sessions, classroom observation, and feedback cycles, so the system works in real life and stays consistent.
Typical Formats
Clear scopes with transparent starting points. Final quote depends on level count, materials volume, and implementation support.
Audit
from
€1,499
Review · Priorities · Roadmap
  • — Diagnose where consistency breaks (progression, materials, assessment, delivery)
  • — Define what to fix first vs what to leave alone

— Deliver a clear roadmap with priorities and next steps

Framework Build
from
€2,999
Outcomes · Progression · Assessment logic
  • — Build outcomes + progression that stay stable while contexts change
  • — Design assessment logic (rubrics, success criteria, evidence)
  • — Create the system rules teachers can actually follow
Model Module Sprint
from
€2,999
1 complete module · Materials · Templates
  • — One “gold standard” module built end-to-end
  • — Materials + templates your team can replicate without improvising
  • — Teacher guide + QA checklist so quality stays consistent
QA / Retainer (monthly)
from
€1,499
QA cycles · Versioning · Team alignment
  • — QA cycles and feedback on new materials and lessons
  • — Versioning + consistency checks across a team
  • — Ongoing alignment so you scale without founder micromanagement

Final quote depends on level count, materials volume, and implementation support.

Book a call
Evidence, not promises
I build curriculum systems that make quality repeatable and reduce founder micromanagement.
  • System outputs

    You get a clear structure that holds the programme together and stays stable while you scale.


    • Outcomes and progression map
    • Module blueprint templates
    • Assessment logic and rubrics
  • Classroom-ready materials

    I produce the resources teachers actually use, so delivery becomes consistent across classrooms.


    • Workbooks and printables
    • Slide decks and lesson flow
    • Teacher guides and templates
  • Quality and implementation

    I systemise production and delivery so the programme runs without constant involvement.


    • QA checklist and versioning rules
    • Handover package for your team
    • Optional teacher onboarding and training
Teacher First Aid
When the lesson starts falling apart, you don’t need another theory, you need the next step. Teacher First Aid is a print-ready deck of classroom micro-interventions.
Each card tells you when to use it, what to do, and what to say in 30 seconds to 3 minutes.
Download free 5 cards
Instant download • Print-ready PDF • Works the same day

Also used as an implementation tool when I roll out curriculum systems in schools.
Questions you might have
Tell me what you’re building
Share a few details below and I’ll reply with the most realistic next step, whether that’s an audit, sprint, training, or the deck.
By submitting this form, you confirm that you have read the Privacy Statement.
Emilia Shend
Maastricht, Netherlands
emilia.shend@gmail.com
+31 6 86 04 84 54
KVK: 42009866
VAT: NL005431241B17
  • Actions
  • Book a Call
  • Free 5 Cards
  • Selected Work
  • FAQ
Made on
Tilda